Redefining Employee Benefits: Insights from a Health and Wellness Conference

By Ali Abramovitz Cook, Chorus Sleep CEO

Last week, I had the joy of attending a health and wellness conference for HR leaders, where I led a panel discussion on non-traditional benefits. The experience was both inspiring and eye-opening, especially in light of current market dynamics.

Market Realities

Recent statistics reveal a crucial gap in how benefits are perceived:

• 82% of job seekers consider the benefits package to be a significant factor in deciding on a job offer.

• Employees are 70% more likely to remain loyal to their employer if they are satisfied with their benefits.

• However, while 86% of employers believe their employees are loyal, only 36% of employees would recommend their workplace to job seekers.

This disparity raises a critical question:

What aren't traditional benefits doing today, and how can we rethink them to provide truly high-impact support for whole-person health?

Conference Highlights

Throughout the conference, what struck me most was the genuine care the HR leaders have for their employees' wellbeing. I saw forward-thinking champions exploring innovative benefits that support the whole person.

In our panel, two leaders shared their non-traditional benefits strategies:

• Cory (TAG) emphasized sleep as a foundational and inclusive benefit: critical for health and customer experience, and relevant to all employees.

• Jerrell (Cadence Bank) highlighted fertility support to attract emerging talent and support families.

These examples represent different ends of the benefits spectrum. One is more inclusive for all employees, while the other is more targeted for an important subset. Together, they showcase the diverse ways companies can address whole-person health.

Moving Forward

I left the conference energized and grateful to be part of an industry redefining employee wellness. To all HR leaders championing these innovative approaches: your dedication is making a real difference. Keep pushing boundaries!

Thanks to Opal for hosting this insightful event!

About Chorus Sleep

Chorus Sleep is the only comprehensive sleep solution on the market. We solve mild, moderate, and severe cases of sleep problems caused by: insomnia, sleep apnea, pediatric sleep issues, hormonal changes, and more. Our support covers the full range of sleep difficulties, no matter the cause or severity.

To learn more visit: chorussleep.com/employers

Or get in touch directly: chorussleep.com/get-in-touch